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A typical business plan has a number of drawbacks:
Writing the plan is time consuming.
A long detailed plan can solidify thinking and make a
company slow to react to change.
A long detailed plan can quickly become obsolete.
Centering's planning approach avoids these drawbacks by
creating a plan that is only one page in length. Limiting the length in this manner
has a number of benefits:
It forces the management team to make tough decisions
about priorities. On one page there isn't room for the "more better"
strategy (this year we will do more of everything and do it better).
The plan is easy for all employees to understand.
The one page is versatile. Companies use it to
quickly explain their business direction to bankers, prospective employees, or potential
customers.
The one page plan is easy to rewrite when conditions
change.
One client who used Centering's planning approach is Angell
Manufacturing, a leading manufacturer of aluminum trim for the auto industry. When
Rich Anglin and Bill Tatum bought the business from their fathers, they wanted to involve
their management team in the business planning process.
Rich and Bill liked Centering's approach because it
minimized the time demands on their managers. The initial plan was created after
only two three hour meetings. A follow-up meeting with top managers is now held
every 2-3 months.
You Get What You Measure
The purpose of any business plan is to help the management team increase the value of
the business. To make sure that Angell's business plan is accomplishing that goal,
Centering estimates the value of Angell Manufacturing on an annual basis.
Check Us Out
To find out more about how Centering helped Angell Manufacturing develop its business
plan, contact Rich Anglin at Rich_Anglin@angellmfg.com.
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